2018 SIAB

21/09/2018 The Society

Bucharest, 2018

When it comes to cars, we are thrilled because this industry was our playground for more than 10 years. From brand management, press releases, motor shows to car events all around the globe  – you name it and we did it.

We were excited when we found out that we can work along with three of the biggest brands in the car industry, with a pedigree that goes beyond what words can describe.

For the 2018 Bucharest International Motor Show we teamed up with Toyota, Lexus and Honda to create an exhilarating experience for the visitors and organizers alike. Built from scratch, stating from a simple sketch we created a unique and original full 3D concept that was not only approved, but also loved by our partners. And then… we just turned it into reality. More important, it wasn’t only about displaying cars, but also about creating an unforgettable experience for our visitors, being able to live the real thrill of driving the most powerful and fast Toyota cars that gave birth to their amazing motorsport DNA in the most advanced racing simulator from the world. In the end, every great product that one sells needs to spark an emotion for the customer and has to generate a unique moment that will always be remembered.

This is what we are trying to do for every customer that we work with – deliver a full experience around their product, no matter what it is. It’s our philosophy. It’s our Society.


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