2019 Bucharest Gaming Week for Logitech

Posted in Projects
14/11/2019 The Society

Bucharest, 2019

After one successful 2018 Bucharest Gaming Week, we teamed up again with Logitech to create a new experience for all the gaming fans. This time we were “on stage” at this year’s edition of Bucharest Gaming Week, which took place between 4-10 November 2019.

For this project our innovative idea was to create a unique Photo Booth, powered by the infinite mirror concept, having the goal to promote the Logitech brand in every picture made on location by visitors. The Photo Booth was a success, being an attraction from the first moments gaming fans joined the Logitech stand. It was an “out of the box” spot of the stand that people saw and instantly became curious about.

Our work for Logitech also included the design of the stands for their beautiful gaming products. This aspect often seems unimportant, but the visual effect of a premium product in the eyes of the customer has to instantly make a big positive impact. Also, we had the opportunity to build a voting application for the visitors of the stand and do the editing of the videos that could be seen around the hall, promoting the Logitech products.

Like always, it was a real pleasure working with Logitech, one of our best long-term partners.

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